As the holidays approach, we look for things that feel right — music, gifts, photos, or recipes that match a mood rather than a keyword.
Similarity-based search enables this. And Oracle has made it easy.
Because these capabilities are built directly into the Oracle Database, there’s no need for separate systems, complex integrations, or new platforms. Organizations can create more intuitive search and recommendation experiences using the same data, security, and infrastructure they already trust. The value is simple: Better relevance, more natural user experiences, faster time to value, with less complexity.
This shift from exact matching to meaningful similarity is quietly changing how digital services feel to use.
Happy holidays — and happy discovering🎄
Read Heli Helskyaho´s full article here->https://lnkd.in/gJ9xQ3gN
